Master Growth Hacking
Generating traffic to your website or for your app by spending huge amounts of money is often not sustainable. Expensive initiatives often generate a one-time increase in the metrics which is temporary and phases out with time.
The real challenge is to achieve consistent and sustainable growth which cannot be achieved using paid media push alone.
Today, the real need is to discover and perfect techniques which enable consistent customer acquisition and help in retaining those customers frugally. And, that is what growth hacking enables. This self-powered virtual machine is more of a mindset which helps in achieving growth by leveraging growth hacking techniques.
Often, marketers refer to multiple sources to learn the nuances of growth hacking techniques. While those sources can be a good starting point for theoretical learning but the real learning comes when marketers start practicing the growth hacking techniques themselves.
During the process of implementation, they often end up discovering and inventing many hacks basis experimentation.
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